Direct selling companies are an old, yet surprisingly new industry. The ability to serve customers without the compromises of a traditional retail store is what sets direct sellers apart from their brick and mortar counterparts. However, it is not just that basic customer service that has been expanded with new technology. Today's entrepreneurs in this space have unprecedented opportunities to provide their customers with personalized services like never before all while avoiding many of the limitations inherent in other channels.

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Suppose you want to reach out to a broader customer base and create a better brand association in the direct selling market. In that case, you need to train your sales force regarding following guidelines while promoting your company's products and services. As per the Direct Selling Self-Regulatory Council (DSSRC), companies must not make conflicting claims while advertising their products and services ( https://www.epixelmlmsoftware.com/blog/dssrc-guidance-on-earnings-claims ).

Similarly, when it comes to training their sales force for direct sales, business managers cannot...

The shift that occurred in connection with the pandemic also saw changes in shopping behaviors with people inside their homes ravishing their shopping spree online. SCORE ran a survey across shoppers to identify the shopping patterns and the general attitude in the shopping shift.

Network marketing, the popular direct selling model, with a larger part of companies using the eCommerce model to market their products, this survey brings forth insights to watch out for ( https://www.epixelmlmsoftware.com/blog/network-marketing-industry-2020 ). 53% expressed their opinion...

Knowledge establishes a strong foundation for you to establish yourself. #DirectSelling is a huge domain with unexplored and unending technological possibilities. Whether a newbie or a veteran in the industry, you still might have missed on something that really needs your attention. Something you didn’t know or something you might have overlooked.

Do not let ignorance hinder your growth. Illuminate your knowledge and enhance your direct selling experience with extensively researched and presented articles about the trends over time and the technological transformation in the direct selling industry.

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Scams happen in every industry. People who look for an easy way to reach success are likely to turn every business into a scam. They will be ignorant about what will be the consequences of their actions.

Contrary to other industries, when a scam happens in the MLM industry ( https://en.wikipedia.org/wiki/Multi-level_marketing ), they affect not only individuals but the public's perception of the industry. Pyramid schemes are the most damaging to the industry ( https://www.epixelmlmsoftware.com/blog/pyramid-scheme-cause-and-effect ). They pose as...

The counter cyclical nature of the direct selling industry helped it to battle the negatives of the pandemic. Thus evolving into a positive 2021, direct selling companies are looking forward to centralizing their focus on the consumer. Consumer attitude in direct selling (https://www.epixelmlmsoftware.com/blog/dsa-study-on-consumer-attitude ) played a pivotal role throughout 2020. And when the bell rang for 2021, the direct selling companies understood the weight of the situation and what the whole of the industry and its consumer force is focussed...