The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
Richard Cadbury had a brilliant idea- to create a heart-shaped box, embellished with images of Cupid and filled with his company’s new eating chocolates. He even marketed these boxes as having a dual purpose; Eat the delicious chocolates and reuse the beautifully embellished boxes to hold momentous and such.
The Valentines Chocolate Box was born.
There is no question that Richard Cadbury was an amazing entrepreneur and marketer. He leveraged what he had (an overabundance of cocoa) and turned it into a major stream of income- He also recognized and seized upon a phenomenal marketing opportunity.
You can do the same in your law firm!
While you do not have an overabundance of cocoa butter, you have something just as sweet.
You have your clients and former clients. Are you taking advantage of this precious resource?
Are you mining your existing cases for worker’s comp, products liability, or mass tort opportunities?
Are you leveraging your existing and former client relationships by creating Referral systems – with Client Advisory boards, newsletters, handwritten cards, schwag, and email drip campaigns?
You have so much potential- a hidden gold mine right in your own firm! You have the ability to transform your business by creating streams of additional cases and income. Are you Taking Action?
Are you actively looking for Opportunities to grow your law firm?
For example- there are more Bikers on the road than ever before- Are you taking advantage of this golden marketing opportunity- by joining NAMIL (National Association of Motorcycle Injury Lawyers)– or attending their big upcoming conference in Las Vegas Feb. 23-24, 2022?
Have you signed up for PILMMA’s 2022 Legal Marketing & Management Association’s SUPER SUMMMIT in New ORLEANS, at the Ritz Carlton, June 27-29, 2022?
Have you thought about joining a Mastermind group for Law Firm Owners, so you can be inundated with the strategies other successful lawyers are using right now to increase their streams of income and grow their firms?
While you may not be able to create and patent Valentines Chocolates- you can transform your law firm- and increase your Marketing Power and Expertise.
You have the opportunity, and you have the ability. So why not commit to Getting it done in 2022?
We all have unique abilities, including both strengths as well as weaknesses. One of the biggest keys to success is learning to focus your time, energy, and efforts on developing and using your strengths.
Stop trying to focus on developing your weaknesses. Now I’m all about self-improvement, don’t get me wrong. But, when it comes to growing your law firm, you need to shift your mindset. Spend more of your precious time leveraging your strengths than trying to improve your weaknesses....
Since 2018, the number of firm respondents that indicated having a website has climbed from 77% to 94% in 2021. It’s clear that many are jumping on this bandwagon in order to generate and convert leads. When speaking of online lead generation, a perfect landing page is the most important element.
Law firm landing pages are personalized web pages created for your online advertising campaigns. These pages are specifically created to help generate leads, sales, conversions, or make the visitor take...
The Big Marketing Lesson from the Pesky Ducks in our POOL
By Tiana Hinnant-Hardison
Right now, it’s war at our house. Period. It’s us against the ducks. Ducks are sweet looking. Ducks are cute- when they’re swimming in ponds at the park- or waddling across the road. They make us feel warm and fuzzy- until they’re swimming in your pool.
Buying a Law Firm is Law Firm Growth on Steroids. And Selling your Law Firm can be your Perfect Exit Strategy-
But Growth by Acquisition can be tricky business – Making this strategy work is all about picking the right firm, at the right time, at the right price and going about the purchase the right way.
In Part 1 of this 2-Part Series on Buying and Selling Law Firms, I introduced the concept of Law Firm Growth by Acquisition – including...
Choosing the best attorney intake software for your firm can be daunting; however, if you get it right, better software can have a greater impact on long-term firm profitability than any single employee or case.
But how do you figure out which software solution is right for you? After all, every firm is different. Below, you’ll find suggestions along with questions and answers for buying the right legal intake solution for your firm.
When most of us think about our clients, one of the first things that come to mind is a mental picture of that client who is being a pain in the proverbial butt. You know, the one you just can’t please – that’s always calling and complaining. (And typically, these are the clients you’ve done the most for or whose case is small enough you regret taking it in the first place). Or maybe you think of the client whose...
