You can plan your migration strategy and stay clear of beginner errors by using the GA4 migration guide from e-CENS. We'll give an outline of how to accomplish a successful GA4 implementation in our series of articles outlining the suggested actions necessary for a migration to GA4. You can visit our site and can get full information in our blogs.
e-CENS is a group of data scientists, analysts, technologists, and strategists that has gained recognition on a global scale. We have more than 15 years of expertise working with top international brands More
The mobile customer journey refers to the journey that the customer takes when they become a mobile customer. It includes the customer’s end-to-end experience with your company and covers the entire customer journey, from identifying the problem to serving the customer solution. It encompasses the customer touch points at each step, such as the website, email, direct mail, and mobile.
Trying to find information on Google Analytics 4 vs. Universal Analytics? Transformation from Universal Analytics to Google Analytics 4 is a process that takes time and a well-thought-out plan. Since GA4 is still in development and new features are continually being added to the platform, it's possible that new users may find it challenging to switch from the comfort of UA to Google's new offering. Between UA and GA4, the Account Structure differs significantly. It's critical to get ready before GA4 is fully implemented. To advance your company, e-CENS creates and develops a comprehensive, personalized digital transformation, analytics, and measurement programmed. For more information contact us. https://e-cens.com/universal-analytics-vs-google-analytics-4/
Customer data platform integration is a comprehensive solution that enables a business to immediately and easily exchange information with external parties like partners, customers, suppliers, distributors, and regulatory bodies by connecting them to the business' on-premise systems and applications. This ready-to-configure solution drastically cuts installation time while minimizing complexity, risk, and high maintenance costs linked to custom-coded systems.
Mobile app analytics tools have made it easier than ever to understand user behavior on your app. But when it comes to pinpointing exactly what your users are doing on your app, none of the tools in the market today offer the same level of detail. Enter eCENS, the world’s first platform for app analytics built to address this unmet demand. eCENS gives you the ability to drill down into large volumes of data to find the exact actions your users are taking on your app, so you can make the most informed decisions possible about your user acquisition, retention and revenue.
The e-CENS mobile customer journey platform is a suite of products that make it easy for brands to engage their customers wherever they are, in the moment, across multiple channels and devices. e-CENS combines behavior-driven marketing and predictive analytics to help brands create personalized experiences for their customers and drive higher conversion rates. The platform uses artificial intelligence and machine learning to predict a customer’s next action, allowing marketers to personalize their messages and messages on other channels at scale. e-CENS also offers a suite of in-app and web products that help marketers build and execute campaigns on the go.
The e-cens provides you e-commerce metrics based on the number of transactions that are completed through the e-commerce platform. The transaction volume is measured by the number of orders placed on the e-commerce platform. The transaction value is measured by the total amount of goods and services purchased through the e-commerce platform.
The e-commerce platform is also tracked by the number of unique customers that are registered on the e-commerce platform. The number of customers that are registered on the e-commerce platform is based on the number of unique customers who are active on the e-commerce platform.