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e-CENS
Posted on 14 October 2022 at 10:43AM
The best customer data platforms on the market today.
Because customers and buyers in practically every industry are now digital-first, customer experience is the digital trend driving modern organisations. Brands are gathering a tonne of customer data to enable the urgent need for personalization at scale. But a lot of the customer data that comes in is unstructured and comes from a number of sources. How well businesses handle and utilize all that customer data will be a major determinant of
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e-CENS
Posted on 12 August 2022 at 09:19AM
The features of Customer Data Platform (CDP) capabilities let you track and analyze customer preferences and behavior to increase sales, boost the quality of your goods and services, and lower risk. Customer data, including transactional and relationship data, can be built, managed, and analyzed using the CDP. The CDP also provides sophisticated analytics features like behavioral targeting, text analytics, and predictive modeling. This enhances your ability to comprehend your clients better and raises the level of engagement and service quality.
https://e-cens.com/customer-data-platform/
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e-CENS
Posted on 09 August 2022 at 01:57PM
The mobile customer journey refers to the journey that the customer takes when they become a mobile customer. It includes the customer’s end-to-end experience with your company and covers the entire customer journey, from identifying the problem to serving the customer solution. It encompasses the customer touch points at each step, such as the website, email, direct mail, and mobile.

For more information click here : https://e-cens.com/mobile-customer-journey/

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e-CENS
Posted on 05 August 2022 at 11:37AM
Our mobile app analytics and performance services enable you to gain a clear understanding of the interactions people have with your mobile apps on mobile devices. Our performance services enable you to test different strategies to improve the performance of your mobile apps – for example, whether it makes sense to dynamically load content on the app instead of having it load when users open the app. Both of these services help you understand the impact of your digital investments
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e-CENS
Posted on 03 August 2022 at 11:49AM
In the competitive eCommerce market, how businesses gather and analyze data can spell the difference between success and failure. Since every business decision is based on data, your organization needs accurate metrics to support wise decisions. e-CENS is not an impartial observer of eCommerce. If you are seeking the key of e-commerce metrics then you got it. You are in the right place, Best selling products, searches, Conversion rate and purchase are some of the keys. To know full
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e-CENS
Posted on 29 July 2022 at 12:55PM
Digital banking has been one of the most exciting areas of investment and innovation in financial services over the last few years. This is clearly evidenced by the record amounts of money being spent on digital banking initiatives. But for KPI-focused organizations, there is a whole other set of metrics to worry about: digital banking KPIs. The challenge for many is understanding the difference between digital banking KPIs and Quality Metrics (QMs) for digital banking.

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e-CENS
Posted on 28 July 2022 at 01:17PM
With the help of the e-CENS mobile customer journey platform, brands can easily interact with their customers whenever and wherever they are using a variety of channels and devices. To help organizations personalize consumer experiences and increase conversion rates, e-CENS blends predictive analytics and behavior-driven marketing.
For more information click here : https://e-cens.com/mobile-customer-journey/


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e-CENS
Posted on 27 July 2022 at 12:12PM
You can plan your migration strategy and stay clear of beginner errors by using the GA4 migration guide from e-CENS. We'll give an outline of how to accomplish a successful GA4 implementation in our series of articles outlining the suggested actions necessary for a migration to GA4. You can visit our site and can get full information in our blogs.

For more information click here : https://e-cens.com/ga4-migration-checklist/


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#tealiumpartners #tealiumintegrations #eCENS #ecensdmcc

e-CENS
Posted on 22 July 2022 at 12:16PM
Universal Analytics vs Google Analytics 4

The two most common app analytics tools are Google Analytics 4 and Universal Analytics. While Google Analytics provides a comprehensive overview of app performance, Universal Analytics offers a tailored experience for developers, helping them understand the people coming from their app, where those users are coming from, and how to reach them again. In addition, Universal Analytics is tightly integrated with other Google products, such as Search and Google AdWords, providing a wide range of
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e-CENS
Posted on 21 July 2022 at 12:28PM
Mobile Customer Journey Analytics

You can optimize your customers' experiences at every stage of their trip by using mobile customer journey analytics, which may give you the vital data you need. Conversion rates can be greatly increased by giving your audience a fulfilling and interesting trip. We believe Mobile Analytics tools should be an essential component of the process in order to create a Mobile customer journey map as correctly as feasible.

For more information click here : https://e-cens.com/mobile-customer-journey/


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