The two most common app analytics tools are Google Analytics 4 and Universal Analytics. While Google Analytics provides a comprehensive overview of app performance, Universal Analytics offers a tailored experience for developers, helping them understand the people coming from their app, where those users are coming from, and how to reach them again. In addition, Universal Analytics is tightly integrated with other Google products, such as Search and Google AdWords, providing a wide range of actionable data that can be turned into revenue. Most developers choose Google Analytics because it’s free, easy to set up, and provides a clear picture of their app performance.
e-CENS is a group of data scientists, analysts, technologists, and strategists that has gained recognition on a global scale. We have more than 15 years of expertise working with top international brands More
Digital banking has been one of the most exciting areas of investment and innovation in financial services over the last few years. This is clearly evidenced by the record amounts of money being spent on digital banking initiatives. But for KPI-focused organizations, there is a whole other set of metrics to worry about: digital banking KPIs. The challenge for many is understanding the difference between digital banking KPIs and Quality Metrics (QMs) for digital banking.
Mobile app analytics tools have made it easier than ever to understand user behavior on your app. But when it comes to pinpointing exactly what your users are doing on your app, none of the tools in the market today offer the same level of detail. Enter eCENS, the world’s first platform for app analytics built to address this unmet demand. eCENS gives you the ability to drill down into large volumes of data to find the exact actions your users are taking on your app, so you can make the most informed decisions possible about your user acquisition, retention and revenue.
CPD are new and emerging technology that are helping brands to improve the use, timelines and access of data in order to fuel more exceptional experiences. customer data platform capabilities is that when a company is trying to get a better understanding of their customer. The CPD is used yo collect data from touch points like Facebook, the company’s website, email, and any other place a customer might interact with the company.
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In the competitive eCommerce market, how businesses gather and analyze data can spell the difference between success and failure. Since every business decision is based on data, your organization needs accurate metrics to support wise decisions. e-CENS is not an impartial observer of eCommerce. If you are seeking the key of e-commerce metrics then you got it. You are in the right place, Best selling products, searches, Conversion rate and purchase are some of the keys. To know full info related to e-commerce metrics you can visit our site read it all and can also view related videos.
Still working to determine massive data in digital banking KPIs. everyone clearly knows that banks operate differently now a days. and digital banking is set off more and more main in approach and control our money on a daily basis. There are some important KPIs for digital banking: Average session duration, Cost per lead and many more. Remember that quality metrics (QMs) for digital banking should not be confused with digital banking KPIs. To learn more about how our consultants can help you create the ideal data analytics framework for your needs, get in touch with e-CENS right away. https://e-cens.com/essential-digital-banking-kpis/
Do you intend to switch to GA4? Getting ready to migrate from Universal Analytics to Google Analytics 4 is no easy process. Relying just on the Upgrade Assistant or changing the tracking code is insufficient. The migration procedure is a job that takes a lot of time and effort to finish, usually taking months. If you need any help from them you can contact us. We will love to help you out. For any query or for any information you can visit our site e-CENS.