The two most common app analytics tools are Google Analytics 4 and Universal Analytics. While Google Analytics provides a comprehensive overview of app performance, Universal Analytics offers a tailored experience for developers, helping them understand the people coming from their app, where those users are coming from, and how to reach them again. In addition, Universal Analytics is tightly integrated with other Google products, such as Search and Google AdWords, providing a wide range of actionable data that can be turned into revenue. Most developers choose Google Analytics because it’s free, easy to set up, and provides a clear picture of their app performance.
e-CENS is a group of data scientists, analysts, technologists, and strategists that has gained recognition on a global scale. We have more than 15 years of expertise working with top international brands More
e-CENS is a data analytics platform that provides customers with data-driven insights and predictive analytics that help them run their business smarter. Our platform is based on how data can help companies better understand, quantify, and respond to changing business needs, and it’s helping our customers use data to make better business decisions.
e-CENS customer data platform features are solutions that enable companies to build and execute data-driven strategies faster, while providing deeper insights into their customers.
For more information click here: https://e-cens.com/customer-data-platform/
Let's face it, organizations are becoming increasingly reliant on their information systems to keep their business running smoothly. But what happens when the time comes to upgrade or migrate an aging IT infrastructure?
Our e-cens team is here to help you in migrating to GA4 as seamless as possible by providing a personal customer service experience and expert guidance through every step of# the process, from planning to implementation. We take care of every detail so you can focus on your business. Contact us now: +(415) 323-0460 (USA)
For more details visit here : http://e-cens.com/migrating-to-ga4/
In order to provide you with a more dependable and interesting income channel, mobile app analytics service provides clear visibility into how your users try, embrace, use, and leave their journeys within your mobile app. More than 80% of retail has shifted online, and 72–77% of users now prefer applications to websites because of its clear cut results.
Within your mobile app, e-CENS provides Software as a Service analytics. In order to collect user and app-specific data, our Mobile Analytics as a Service interfaces with your current mobile platform.
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Still working to determine massive data in digital banking KPIs. everyone clearly knows that banks operate differently now a days. and digital banking is set off more and more main in approach and control our money on a daily basis. There are some important KPIs for digital banking: Average session duration, Cost per lead and many more. Remember that quality metrics (QMs) for digital banking should not be confused with digital banking KPIs. To learn more about how our consultants can help you create the ideal data analytics framework for your needs, get in touch with e-CENS right away. https://e-cens.com/essential-digital-banking-kpis/
The e-CENS mobile customer journey platform is a suite of products that make it easy for brands to engage their customers wherever they are, in the moment, across multiple channels and devices. e-CENS combines behavior-driven marketing and predictive analytics to help brands create personalized experiences for their customers and drive higher conversion rates. The platform uses artificial intelligence and machine learning to predict a customer’s next action, allowing marketers to personalize their messages and messages on other channels at scale. e-CENS also offers a suite of in-app and web products that help marketers build and execute campaigns on the go.
Our mobile app analytics and performance services enable you to gain a clear understanding of the interactions people have with your mobile apps on mobile devices. Our performance services enable you to test different strategies to improve the performance of your mobile apps – for example, whether it makes sense to dynamically load content on the app instead of having it load when users open the app. Both of these services help you understand the impact of your digital investments and make better decisions about where to invest your time and money for the best customer experience.