Sajin Rajan, Co-founder, and Director at Epixel solutions is an enthusiastic business professional with 10+ years of experience in software development.
CFO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Suppose you want to reach out to a broader customer base and create a better brand association in the direct selling market. In that case, you need to train your sales force regarding following guidelines while promoting your company's products and services. As per the Direct Selling Self-Regulatory Council (DSSRC), companies must not make conflicting claims while advertising their products and services ( https://www.epixelmlmsoftware.com/blog/dssrc-guidance-on-earnings-claims ).
Similarly, when it comes to training their sales force for direct sales, business managers cannot pitch claims like, ‘this would be the best option to earn unlimited income' or ‘the route to financial freedom'. It is vital to abide by a specific code of ethics regarding direct selling and train your company's sales force to do the same. Lately, FTC and other regulatory bodies are giving more focus in the direct selling industry to stop such false claims. ( https://www.ftc.gov/news-events/press-releases/2020/04/ftc-sends-warning-letters-multi-level-marketers-regarding-health )
The guidelines are also essential to ensure that your company does not run into any conflict with the DSSRC. Additionally, it will ensure your customers do not become dissatisfied with your products and services. When you stay within guidelines, you ensure that your company's brand value improves. It helps improve the image of your firm and lends greater credibility to your firm. Thus, staying within guidelines as designed by the DSSRC can be beneficial for your company's direct sales personnel and your enterprise as a whole.
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About
Owning an IT company with 100+ employees was a dream. With strong determination and planning, the dream has become a reality with Epixel Solutions.
Our flagship product, Epixel MLM software, became More
Knowing your group is the mainstay of developing your business. In products, content or approach, each group has diverse attitudes. Knowing the right approach will take your business to new dimensions.
Look at the diverse age groups in #directselling and the statistics they deliver is pretty exciting!!!
Knowledge establishes a strong foundation for you to establish yourself. #DirectSelling is a huge domain with unexplored and unending technological possibilities. Whether a newbie or a veteran in the industry, you still might have missed on something that really needs your attention. Something you didn’t know or something you might have overlooked.
Do not let ignorance hinder your growth. Illuminate your knowledge and enhance your direct selling experience with extensively researched and presented articles about the trends over time and the technological transformation in the direct selling industry.
Direct selling companies are an old, yet surprisingly new industry. The ability to serve customers without the compromises of a traditional retail store is what sets direct sellers apart from their brick and mortar counterparts. However, it is not just that basic customer service that has been expanded with new technology. Today's entrepreneurs in this space have unprecedented opportunities to provide their customers with personalized services like never before all while avoiding many of the limitations inherent in other channels.
Are you customer-centric? Or product-centric?
If you are keen on your customers, then this version will suit your needs.
The updated #mobileapp comes with features focused on customer growth powered by AI. The updated version with predictive analytics introduces new insightful dashboard metrics and powerful #cms.
The shift that occurred in connection with the pandemic also saw changes in shopping behaviors with people inside their homes ravishing their shopping spree online. SCORE ran a survey across shoppers to identify the shopping patterns and the general attitude in the shopping shift.
Network marketing, the popular direct selling model, with a larger part of companies using the eCommerce model to market their products, this survey brings forth insights to watch out for ( https://www.epixelmlmsoftware.com/blog/network-marketing-industry-2020 ). 53% expressed their opinion...
