The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
January 2022 is here in full force and the big question is, what will you do TODAY to make BIG things happen in your law firm for 2022?
While I’m not knocking a BHAG (Big Hairy Audacious Goal) – sometimes it’s the little tweaks you make to your life that yield the best returns. True in life and true in your law firm. One of the reasons our best-laid plans and new year’s resolutions go awry is that we set lofty goals but lose our motivation somewhere along the way. Its why gyms are packed in January but not so much by March. Radical diets that sound great in January seem laughable by mid-year. And why many law firm owners’ BIG Goals set at the beginning of a new year turn into wishes and “maybe- next year” hopes by the middle of the second quarter.
Remember the old children’s fable about the tortoise and the hare? The little Peter-Rabbit bunny (or Bugs Bunny, depending upon your personal taste…) starts strong in his race against the slow but steady turtle. However, life gets in the way for the upstart rabbit and our hero, the little tortoise, stays the course, nose to the grindstone, and wins the race. I think Verne Harnish, in his classic book, The Rockefeller Habits, has some great insights into how we, as business owners, can create momentum for sustainable business growth and increased goal-driven results. Harnish sheds light on how we can win the race when it comes to attaining the goals we set for our law firms in the coming year. And the best part is that this simple strategy isn’t rocket science. Moreover, it takes only about 7 minutes a day!
This simple 7-minute strategy will not only help you set your firm on track to meet your goals in 2022 but will also help you increase law firm communication, heighten employee motivation, and strengthen your firm’s culture. Sound too good to be true? I’ll admit I was a skeptic when our company began putting this 7-minute strategy into place a few years ago. But now that it has become a firmly established business practice, I can say without hesitation that this simple strategy has helped our company stay on track to achieve our quarterly and yearly goals while also helping to solidify our company’s culture and increase quality communication and productivity.
Read More: https://www.pilmma.org/blog/law-firm-marketing-in-2022-guide-to-getting-more-done-in-just-7-minutes-a-day/
Send Enquiry
X
Is this your Business?
Verify ownership to attract more customers by adding business details and content.
Each year, the experts at Consultwebs compile insights and qualitative data about the legal services industry, to create our Legal Marketing Trends and Predictions Guide, and so it is with great pleasure that we share with you, one of the sections from this year’s Guide, on law firm web design.
Claim your free copy of the Guide, HERE.
2021 Legal Marketing Web Design Trends
Law firms are among the many verticals grappling with the tectonic shift in consumer behaviors around digital marketing...
While many of the above questions seem random, and frankly wide in scope, there is, in fact, a calculated reason behind each one. And the countless others that need to be addressed. Historically, custom-designed television media buying strategies have been the driving force behind successful law firm marketing. And to a degree, that still holds true even in today’s digital world. However, it’s the implications of that digital world which call for the above questions.
Richard Cadbury had a brilliant idea- to create a heart-shaped box, embellished with images of Cupid and filled with his company’s new eating chocolates. He even marketed these boxes as having a dual purpose; Eat the delicious chocolates and reuse the beautifully embellished boxes to hold momentous and such.
The Valentines Chocolate Box was born.
There is no question that Richard Cadbury was an amazing entrepreneur and marketer. He leveraged what he had (an overabundance of cocoa) and turned it...
And law firm owners – like business owners all across the globe, have become forcibly versed in the “Pandemic Pivot.” Never before has the sink-or-swim mentality been more relevant or necessary for law firm viability. For almost two years, it has been “Pivot, or Perish,” in steroid mode.
A few weeks ago, I attended the PILMMA Super Summit in Washington DC. The Summit was originally slated for the Ritz Carlton Hotel in...
Yes, you read it correctly. Google Searches for Businesses “Near Me” rose 500% in the last several years, according to recent stats. And the stats keep going up. This isn’t just huge for restaurants and retail stores. It’s big news for any business, including law firms. If you are a law firm owner and want to dominate your market, this latest data is almost – and in some cases, MORE important than amassing Online Reviews. In fact, I’d say this...
Law Firm Outsourcing with Virtual Assistants is a hot topic in 2022 for law firm owners all across the country. Some lawyers swear by it while others shun the idea altogether. Is Virtual Assistant outsourcing right for your firm?
First – let’s start with the misnomer – Virtual Assistants aren’t limited to off-site legal assistants.
The term encompasses any off-site or offshore contractors hired to provide services for your firm that had traditionally been performed in-house. This could include a litany of activities, from answering the phones, handling intake screening, medical records retrieval, or even traditional paralegal and attorney services such as case prep, drafting or responding to discovery, drafting documents, and performing legal research.
