The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
January 2022 is here in full force and the big question is, what will you do TODAY to make BIG things happen in your law firm for 2022?
While I’m not knocking a BHAG (Big Hairy Audacious Goal) – sometimes it’s the little tweaks you make to your life that yield the best returns. True in life and true in your law firm. One of the reasons our best-laid plans and new year’s resolutions go awry is that we set lofty goals but lose our motivation somewhere along the way. Its why gyms are packed in January but not so much by March. Radical diets that sound great in January seem laughable by mid-year. And why many law firm owners’ BIG Goals set at the beginning of a new year turn into wishes and “maybe- next year” hopes by the middle of the second quarter.
Remember the old children’s fable about the tortoise and the hare? The little Peter-Rabbit bunny (or Bugs Bunny, depending upon your personal taste…) starts strong in his race against the slow but steady turtle. However, life gets in the way for the upstart rabbit and our hero, the little tortoise, stays the course, nose to the grindstone, and wins the race. I think Verne Harnish, in his classic book, The Rockefeller Habits, has some great insights into how we, as business owners, can create momentum for sustainable business growth and increased goal-driven results. Harnish sheds light on how we can win the race when it comes to attaining the goals we set for our law firms in the coming year. And the best part is that this simple strategy isn’t rocket science. Moreover, it takes only about 7 minutes a day!
This simple 7-minute strategy will not only help you set your firm on track to meet your goals in 2022 but will also help you increase law firm communication, heighten employee motivation, and strengthen your firm’s culture. Sound too good to be true? I’ll admit I was a skeptic when our company began putting this 7-minute strategy into place a few years ago. But now that it has become a firmly established business practice, I can say without hesitation that this simple strategy has helped our company stay on track to achieve our quarterly and yearly goals while also helping to solidify our company’s culture and increase quality communication and productivity.
Read More: https://www.pilmma.org/blog/law-firm-marketing-in-2022-guide-to-getting-more-done-in-just-7-minutes-a-day/
Richard Cadbury had a brilliant idea- to create a heart-shaped box, embellished with images of Cupid and filled with his company’s new eating chocolates. He even marketed these boxes as having a dual purpose; Eat the delicious chocolates and reuse the beautifully embellished boxes to hold momentous and such.
The Valentines Chocolate Box was born.
There is no question that Richard Cadbury was an amazing entrepreneur and marketer. He leveraged what he had (an overabundance of cocoa) and turned it...
The Big Marketing Lesson from the Pesky Ducks in our POOL
By Tiana Hinnant-Hardison
Right now, it’s war at our house. Period. It’s us against the ducks. Ducks are sweet looking. Ducks are cute- when they’re swimming in ponds at the park- or waddling across the road. They make us feel warm and fuzzy- until they’re swimming in your pool.
Each year, the experts at Consultwebs compile insights and qualitative data about the legal services industry, to create our Legal Marketing Trends and Predictions Guide, and so it is with great pleasure that we share with you, one of the sections from this year’s Guide, on law firm web design.
Claim your free copy of the Guide, HERE.
2021 Legal Marketing Web Design Trends
Law firms are among the many verticals grappling with the tectonic shift in consumer behaviors around digital marketing...
Most lawyers have no idea that they should be creating a niche practice, much less how to make it happen. But this will get you way ahead of the curve and can begin reaping the benefits that law firms who have leveraged a niche market are enjoying now. Increased Revenue. Market Domination. Higher Value Cases.
The broadcast is now starting. All attendees are in listen only mode. Well, hello everyone. This is Ken Hardison and welcome to another monthly Pyrmont webinar....
Broadcast is now starting. All attendees are in listen only mode. Good afternoon folks. And welcome to this special webinar, hosted by Peloma. The powerful, innovative legal marketing and management association. Today’s webinar is the seventh in our coronavirus survival webinar series. Today’s topic is the heart of marketing during COVID-19 joining pillar, president and founder, Ken Hardison, who is also serving as this afternoon’s moderator are Jason Melton,
Justin lovely, and Leshanna council Rogers, a few items before I turn...
Choosing the best attorney intake software for your firm can be daunting; however, if you get it right, better software can have a greater impact on long-term firm profitability than any single employee or case.
But how do you figure out which software solution is right for you? After all, every firm is different. Below, you’ll find suggestions along with questions and answers for buying the right legal intake solution for your firm.
