The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
January 2022 is here in full force and the big question is, what will you do TODAY to make BIG things happen in your law firm for 2022?
While I’m not knocking a BHAG (Big Hairy Audacious Goal) – sometimes it’s the little tweaks you make to your life that yield the best returns. True in life and true in your law firm. One of the reasons our best-laid plans and new year’s resolutions go awry is that we set lofty goals but lose our motivation somewhere along the way. Its why gyms are packed in January but not so much by March. Radical diets that sound great in January seem laughable by mid-year. And why many law firm owners’ BIG Goals set at the beginning of a new year turn into wishes and “maybe- next year” hopes by the middle of the second quarter.
Remember the old children’s fable about the tortoise and the hare? The little Peter-Rabbit bunny (or Bugs Bunny, depending upon your personal taste…) starts strong in his race against the slow but steady turtle. However, life gets in the way for the upstart rabbit and our hero, the little tortoise, stays the course, nose to the grindstone, and wins the race. I think Verne Harnish, in his classic book, The Rockefeller Habits, has some great insights into how we, as business owners, can create momentum for sustainable business growth and increased goal-driven results. Harnish sheds light on how we can win the race when it comes to attaining the goals we set for our law firms in the coming year. And the best part is that this simple strategy isn’t rocket science. Moreover, it takes only about 7 minutes a day!
This simple 7-minute strategy will not only help you set your firm on track to meet your goals in 2022 but will also help you increase law firm communication, heighten employee motivation, and strengthen your firm’s culture. Sound too good to be true? I’ll admit I was a skeptic when our company began putting this 7-minute strategy into place a few years ago. But now that it has become a firmly established business practice, I can say without hesitation that this simple strategy has helped our company stay on track to achieve our quarterly and yearly goals while also helping to solidify our company’s culture and increase quality communication and productivity.
Read More: https://www.pilmma.org/blog/law-firm-marketing-in-2022-guide-to-getting-more-done-in-just-7-minutes-a-day/
Broadcast is now starting. All attendees are in listen only mode. Good afternoon folks. And welcome to this special webinar, hosted by Peloma. The powerful, innovative legal marketing and management association. Today’s webinar is the seventh in our coronavirus survival webinar series. Today’s topic is the heart of marketing during COVID-19 joining pillar, president and founder, Ken Hardison, who is also serving as this afternoon’s moderator are Jason Melton,
Justin lovely, and Leshanna council Rogers, a few items before I turn...
JOHNNY, AMBER & ME: Law Firm Marketing to Build your Fan Base-https://www.pilmma.org/blog/johnny-amber-me-law-firm-marketing-to-build-your-fan-base/
Unless you’ve been hiding under the proverbial rock, then you are aware of the bitter court battle unfolding between Johnny Depp, and his x-wife, Amber Heard. If you’ve been following the sordid trial, you now likely know more about their marriage than you do those of your family or friends. And even if you aren’t personally interested in this current courtroom spare, loads of your potential clients are. All around the world, viewers are glued to their flat screens or mobile screens, checking out the unfolding Depp/Heard saga.
Buying a Law Firm is Law Firm Growth on Steroids. And Selling your Law Firm can be your Perfect Exit Strategy-
But Growth by Acquisition can be tricky business – Making this strategy work is all about picking the right firm, at the right time, at the right price and going about the purchase the right way.
In Part 1 of this 2-Part Series on Buying and Selling Law Firms, I introduced the concept of Law Firm Growth by Acquisition – including...
Since 2018, the number of firm respondents that indicated having a website has climbed from 77% to 94% in 2021. It’s clear that many are jumping on this bandwagon in order to generate and convert leads. When speaking of online lead generation, a perfect landing page is the most important element.
Law firm landing pages are personalized web pages created for your online advertising campaigns. These pages are specifically created to help generate leads, sales, conversions, or make the visitor take...
While many of the above questions seem random, and frankly wide in scope, there is, in fact, a calculated reason behind each one. And the countless others that need to be addressed. Historically, custom-designed television media buying strategies have been the driving force behind successful law firm marketing. And to a degree, that still holds true even in today’s digital world. However, it’s the implications of that digital world which call for the above questions.
Each year, the experts at Consultwebs compile insights and qualitative data about the legal services industry, to create our Legal Marketing Trends and Predictions Guide, and so it is with great pleasure that we share with you, one of the sections from this year’s Guide, on law firm web design.
Claim your free copy of the Guide, HERE.
2021 Legal Marketing Web Design Trends
Law firms are among the many verticals grappling with the tectonic shift in consumer behaviors around digital marketing...
