How Programmatic Advertising Allows Pharma to Execute Targeted Ad Campaigns

Added on 16 June 2022

How Programmatic Advertising Allows Pharma to Execute Targeted Ad Campaigns pharmexec.com While the pharmaceutical industry has historically lagged behind other industries in the overall shift to programmatic advertising, the pandemic accelerated this transformation to emerging channels like connected TV (CTV). .... read more

Name

Phone

Enquiry

Added on 16 June 2022

Video streaming platforms return to splurge on outdoor advertising livemint.com Netflix, Amazon Prime Video, Disney+ Hotstar, ZEE5 and even regional players are looking at billboards, hoardings, metro stations and airports, to promote indiv...

Added on 16 June 2022

Added on 17 January

The Evolution of Advertising: Digital Strategies in Public Spaces Digital technology has changed the nature of promotion, but every day is a revolutionary day in fast-paced advertising circles.

Added on 16 June 2022

With focus on kids, govt curbs misleading ads; prohibits surrogate advertisements indianexpress.com As per the guidelines, surrogate advertisement refers to an advertisement for products or services, whose advertising is otherwise prohibited or restricted by t...

Added on 16 June 2022

Ads go green: Irish advertising industry unites to launch Ad Net Zero climate action push irishtimes.com Initiative led by IAPI calls on ad business to encourage consumers to make more sustainable choices...

Added on 16 June 2022

Initiative Helps Advertisers Fund Journalism in Wartime adweek.com Brands4News.org, a new industry initiative officially launching today, is working to mitigate the problem of brands pulling ad spend...