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Advertising
Added on 16 June 2022
MediaVillage Introduces AvrioB2B Self-Publishing and Search Platform for Advertising-Supported Companies
finance.yahoo.com
MediaVillage has introduced AvrioB2B, a business-to-business self-publishing and search solution for the advertising-supported media community. ....
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Advertising
Added on 16 June 2022
How Programmatic Advertising Allows Pharma to Execute Targeted Ad Campaigns
pharmexec.com
While the pharmaceutical industry has historically lagged behind other industries in the overall shift to programmatic advertising, the pandemic accelerated thi...
Advertising
Added on 16 June 2022
By 2032, AI-enabled Advertising Could Account For $1.3 Trillion In Ad Revenue - Forbes India
forbesindia.com
Advances in AI could result in marketers increasingly tying together products, consumer and advertising experiences, says the business intelligence director at ...
Advertising
Added on 16 June 2022
Advertisers want BARC to report landing page data separately - Exchange4media
exchange4media.com
Marketers believe the ratings that happen due to the use of landing page are meaningless as what matters to them is the amount of traction that their campaign r...
Advertising
Added on 16 June 2022
Ads go green: Irish advertising industry unites to launch Ad Net Zero climate action push
irishtimes.com
Initiative led by IAPI calls on ad business to encourage consumers to make more sustainable choices...
Advertising
Added on 16 June 2022
Video streaming platforms return to splurge on outdoor advertising
livemint.com
Netflix, Amazon Prime Video, Disney+ Hotstar, ZEE5 and even regional players are looking at billboards, hoardings, metro stations and airports, to promote indiv...
Advertising
Added on 16 June 2022
Brands, here are 5 reasons to tune into in-app advertising
thedrum.com
Savvy marketers are always looking for what’s next. With more channels now available than ever before to reach consumers – from TV to web to social media â€...
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