The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
Each year, the experts at Consultwebs compile insights and qualitative data about the legal services industry, to create our Legal Marketing Trends and Predictions Guide, and so it is with great pleasure that we share with you, one of the sections from this year’s Guide, on law firm web design.
Claim your free copy of the Guide, HERE.
2021 Legal Marketing Web Design Trends
Law firms are among the many verticals grappling with the tectonic shift in consumer behaviors around digital marketing and e-commerce, catalyzed by a global health crisis.
Ensuring the integrity and useability of a law firm’s website, will be a marketing imperative in 2021, as more and more clients move towards adopting online pathways to legal services.
Insight
Getting the user experience and user interface right (UX, UI), for a law firm’s website, are core tenets of “best-in-class” legal web design.
With the push towards more digital experiences for clients, law firm web design in 2021 should comport with client demands, and correlate with marketplace expectations.
Here are two specific web design trends that have piqued our interest….
Flat design will be replaced more and more with dimension, texture and gradients.
web design trends
Dark mode option on mobile and desktop will be critical for UX, but also for preference in the search engines and browsers that offer a ‘dark mode’ option.
law firms website design
As clients are starting to prefer online exchanges with law firms, and comparing sites to competitors, accessibility will be just as important as noticeability.
Incremental Steps You Can Take At Your Firm
Before you do anything fancy with design; take a look at the load times and page speed and for your law firm’s website.
There are several ways you can make tiny adjustments to your existing website to increase load times and stay competitive. Go here to test your law firm’s website.
We’ve long known the benefits of affirmation and appreciation. Who doesn’t like hearing that they’ve done a good job or that the work they are doing matters? The more we feel appreciated, acknowledged, and affirmed, the happier we are and the harder most of us work to do a good job. It’s human nature. It starts when we can barely walk, proceeds through our school-age years, and continues throughout our adult life. In our personal lives, we readily recognize how...
If we are serious about living out our core values as a company, then it seemed that core Value #4 gave us the plumb line. If we had opted for a hybrid- like vaccines, or a negative test within the last 72 hours- it simply didn’t seem tenable. We imagined attendees trying to get a test the day before they flew out to New Orleans, and then trying to scramble to get another test during the Conference. That presented a...
Choosing the best attorney intake software for your firm can be daunting; however, if you get it right, better software can have a greater impact on long-term firm profitability than any single employee or case.
But how do you figure out which software solution is right for you? After all, every firm is different. Below, you’ll find suggestions along with questions and answers for buying the right legal intake solution for your firm.
Since 2018, the number of firm respondents that indicated having a website has climbed from 77% to 94% in 2021. It’s clear that many are jumping on this bandwagon in order to generate and convert leads. When speaking of online lead generation, a perfect landing page is the most important element.
Law firm landing pages are personalized web pages created for your online advertising campaigns. These pages are specifically created to help generate leads, sales, conversions, or make the visitor take...
So you’re coming to New Orleans for PILMMA’s Summit. Well, you’re in luck as I’m about to dish out my must see, do, visit list while in New Orleans, from someone born and raised in this great city.
SIGHTSEEING
First up, you’re lucky to have Summit at a hotel in arguably one of the most interesting and unique neighborhoods in the U.S. The French Quarter is an incomparable experience due to its history, culture, architecture and amenities. Take at least a few...
