Instagram CEO Kevin Systrom on winning the Stories war theverge.com Instagram beat Snapchat at its own game — now what?...

How experience is the new currency to measure various types of engagement channels yourstory.com Experience is a qualitative understanding of consumer engagement and while no algorithm today can accurately measure “experience”, we can still deploy param...

Measuring the Best Times to Post on Social Media | Sprout Social sproutsocial.com Knowing the best times to post on social media shouldn't be limited to a single time frame on a specific day. Instead, it's best to know all valuable times....

Surprising growth strategies to boost your digital marketing campaigns in 2021 thenextweb.com In 2021, companies are turning to digital marketers and branding experts to create ‘prepared for anything’ growth strategies. So the question is, how do you...

Why do you need a content marketing platform? - ClickZ clickz.com With the birth of the internet and the formation of social media, everyone is a publisher now. For marketers, this oversupply of content provides a challenge t...