Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
For any direct selling business, it is crucial to know in what all directions are your company moving; Is it positive? Is it productive? Most importantly, is it growing? As every active distributor is important to the business, it is important to know how well they are doing, and if there is any room for improvement. Marketing automation (https://www.epixelmlmsoftware.com/use-cases/marketing-automation ) that deals primarily with the tracking and generation of marketing performance are the key in this context. Tracking how each individual performs in various marketing activities, and generating a clear and comprehensible report helps the business owner to assess and improve the strategies.
Network marketing(https://www.investopedia.com/terms/n/network-marketing.asp ), being a business mainly focused on the customers, needs to understand the various scopes for customer retention and engagement. Understanding those activities and campaigns which show a better performance rate, enables the business owner to implement a similar approach in his existing and/or upcoming activities and campaigns. Data-driven insights help in better understanding of the current strategies, and decision-making for new prospects. Key features in marketing automation that benefits direct selling are :
A variety of filtering options allows the business owner and distributor to customize their reports based on their requirements.
These reports can be downloaded as popular Excel and .csv files, which can be transferred to the relevant distributors or specialists to invent new ideas and strategies.
Also, different teams with different performances can be mutually improved, based on the automated information metrics.
As the direct selling industry is being more and more customer-centric each day, marketing performance insights can help achieve this goal at a business owner level, as well as from an industrial point of view too.
Any organization would want their leads to be excited about their products. Generating that interest across leads requires the delivery of relevant content at the right time. In the right way. Every business needs a strong marketing strategy to be successful. One of the most important aspects of any company's marketing plan is lead generation (https://www.epixelmlmsoftware.com/blog/mlm-lead-generation-ideas). Leads are people who have shown interest in your product or service and may be looking for more information on it. Generating leads can...
A sustainable direct selling business model is a goal for many direct selling entrepreneurs. However, the process of achieving this may seem daunting and confusing. There are many decisions to make before beginning your direct selling journey. How will you sell products or services? Who will be your target market? Having advanced consulting services(https://www.epixelmlmsoftware.com/mlm-consulting ) for your business is the first step to achieve your goal.
Customer Relationship in Direct Selling - Know How!
Engaging your customers in the right way is as important as making profits. Subscriptions and loyalty programs are an indirect way of telling your customers that you value them or they are your premium customer. Customer engagement paired with loyal strategies is aiming at relationships at a more personal level than the usual business relationship. This is one of the key strategies of a direct selling e-commerce business (https://www.epixelmlmsoftware.com/blog/ecommerce-direct-selling-tips ). Be its a...
During the COVID period, many people grew more and more concerned about their health and safety. As a result, those in the industry-related health and wellness industry saw an increase in sales. The pandemic was unprecedented and left a deep impact on the world economy. It led to global economic deflation of 4.4% in 2020, according to IMF estimates. This research explores how COVID-19 affected direct selling brands and its impact on the network marketing companies themselves as well as...
Direct selling is a large industry with millions working across the world. Multi-level marketing thrives on direct selling and recruiting others into the business opportunity. It operates by having distributors sell its products or services. Keeping the distributors anchored with the business is a really important task. They should feel on board with the business plan and be compensated fairly for their efforts. Compensation plans signify the nature of an MLM business. MLM compensation...
Direct selling is a booming industry opened with a lot of opportunities. Distributors are key to the success of any direct selling organization. They help market your products, sell them, and recruit new distributors who can do the same. It’s important that network marketing entrepreneurs have a strong onboarding process (https://www.epixelmlmsoftware.com/use-cases/distributor-onboarding ) in place to engage these people with productivity-boosting tasks, starting day one.
Without personalized onboarding, distributors may never get the opportunity to learn about their strengths and weaknesses....