Top SEO News

Interrupting buyer journeys: The SEO strategy hiding in plain sight 56 minutes ago searchengineland.com Create SEO content that surfaces alternative solutions, captures high-intent traffic, and reaches users earlier in the buyer journey.

Daily Search Forum Recap: May 26, 2026 56 minutes ago www.seroundtable.com Here is a recap of what happened in the search forums today...

Google Search Console links report showing old data after breaking 1 hour ago searchengineland.com Google Search Console's link report broke last Thursday so Google decided to show old data from weeks ago, while it is being fixed.

SEO changelogs: The missing layer of enterprise site governance 1 hour ago searchengineland.com Enterprise SEO teams can’t afford invisible website updates. Changelogs help surface risky changes before they impact traffic and revenue.

The new playbook for localized AI search optimization 2 hours ago searchengineland.com Learn how to influence the reviews, citations, and third-party mentions AI search engines use in local business recommendations.

EU May Fine Google Triple Million Euros Over Favoring Itself In Search Results 3 hours ago www.seroundtable.com The European Union may fine Google its largest fine for a breach of the 'new Digital Markets Act (DMA). It would be in the triple millions of Euros and would be done because Google allegedly favors its own services in its own search results.

Google Shopping Ads In AI Mode Tries New Styles? 3 hours ago www.seroundtable.com We know Google said it was expanding shopping ads into AI Mode and saw some examples of that. We also know about the new conversational discovery ads and highlighted answer ads. So I am not sure if this is another new format or part of those, but this one seems different.

Google Tests Growing Expanding Shopping Ads 3 hours ago www.seroundtable.com Google is testing Shopping ads that enlarge, grow and expand when you hover your mouse cursor over the ad unit. We saw something like this for another Google ad format in March and now we are seeing a variation of this for Google Shopping ads.

Google Merchant Center Conversational Attributes For AI-Driven Surfaces 3 hours ago www.seroundtable.com Part of Google Marketing Live was a small note about conversational attributes, a way to add more attributes to your product feeds within Google Merchant Center that can be used "to update their product descriptions to reflect the more conversational way people search."