Top SEO News

Keyword Cannibalization: What It Is and How to Avoid It 9 hours ago neilpatel.com Key Takeaways Keyword optimization is a core part of most digital marketing strategies. While it is a pillar of good SEO, it can backfire if keyword cannibalization sneaks in. Repeating keywords across multiple pages turns those pages against each other in search results. Because Google doesn’t know which one to prioritize, they both lose ground. […]

Google Analytics Launches Scenario Planner and Projections via @sejournal, @brookeosmundson 11 hours ago www.searchenginejournal.com Google Analytics launched Scenario Planner and Projections to help advertisers forecast performance, optimize budgets, and plan cross-channel media spend more strategically. The post Google Analytics Launches Scenario Planner and Projections appeared first on Search Engine Journal.

How to write for AI search: A playbook for machine-readable content 13 hours ago searchengineland.com Learn how to structure clear, information-rich content that LLMs can extract, interpret, and cite in AI-driven search.

Google March 2026 spam update done rolling out 13 hours ago searchengineland.com The March 2026 spam update rolled out in less than a day. Google called it a normal spam update that impacted all languages and locations.

How to optimize influencer content for search everywhere 14 hours ago searchengineland.com Turn creator content into search inventory with keyword briefs, platform research, and SERP tracking across TikTok, Google, and AI.

Daily Search Forum Recap: March 25, 2026 14 hours ago www.seroundtable.com Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released the March 2026 spam update yesterday...

Half Your Traffic Left. The SEO Industry Sent Thoughts and Frameworks 15 hours ago www.searchenginejournal.com Nearly half of publisher search traffic has disappeared post-AI Overviews, raising urgent questions about how content gets funded next. The post Half Your Traffic Left. The SEO Industry Sent Thoughts and Frameworks appeared first on Search Engine Journal.

How schema markup fits into AI search — without the hype 15 hours ago searchengineland.com Schema won’t guarantee citations, but it helps AI understand entities. Here’s how to use structured data for clarity and cleaner extraction.

TikTok ad creative has a shorter shelf life. Here’s how to keep up 16 hours ago searchengineland.com You don’t have to be the slickest brand to win on TikTok. Beat ad fatigue with lo-fi creative, fast edits, and constant testing.