New, unconfirmed Google ranking update 'Fred' shakes the SEO world searchengineland.com The webmaster and SEO community, along with the automated Google tracking tools, all show strong signs that there was a Google algorithm ranking update....

SEO Keeps Evolving, but These Fundamentals Still Matter builtin.com Technical SEO is rising in importance, but content and backlinks remain the discipline’s core pillars....

Raising the stakes on product category pages - Search Engine Land searchengineland.com Aleyda Solis and Arsen Rabinovich discuss ways to make your category pages more competitive and adapt to inventory shifts....

A Day In The Life Of An SEO Agency Senior Executive searchenginejournal.com Winston Burton, SVP of SEO at Acronym, shares the highlights of his career journey and what it's really like in leadership at an SEO agency....