Top Old-School SEO Strategy, Mistake and Myth that can ruined your business.
Posted on February 24, 2018 by shoeb
Here are the lists of Top SEO Strategy that was considered as popular old-school SEO Strategy. That are obsolete now and these SEO Mistake and can ruined your business.
# 1: Cloaking
Cloaking is one of the mostly used black hat SEO techniques to earn traffic through deception. Cloaking allows you to provide entirely different content or URL to the visitor than to the search engine spider.
If you recall, while searching for movies, music or free anti-viruses you may have landed in a page which had nothing in connection with your search result.
Google don’t like deceptive approach and your website will be de-indexed overnight if “Cloaking” is detected. Google literally penalized themselves for cloaking!
These are pages stuffed, messed and completely over equipped by rich keywords with a weak value proposition. These pages don’t have any valid, valuable or helpful information. They only have rich keywords which draw visitors and then sends them to some other page.
Google hates this system as this does nothing good for the valuable visitors
Link constructing is a must to rank on the search engine. This process isn’t straight and requires a large amount of hard work, efforts, and quality. Paid links can make it possible for the site owners. First, the website owner doesn’t have to be concerned about content quality, can put the desired anchor text as well as link up with the required content.
These are enough resources to influence the rankings in an unsolicited way. Consequently, it is considered as one of the most used black hat SEO methods at the present time.
If it is detected than consequences could be severe. De-indexing, lowering the page rank, and pushing backward to the search results and eventually cutting your current traffic to half.
Google does not appreciate paid links unless they are valuable, relevant and trustworthy.
This is one of the most annoying black hat SEO techniques around. You put illegible text and links at the bottom of any page or in other corners where the texts or links are visually untraceable. You put the same color as the back ground over the text or links. Thus, you can stuff key words which visitors don want to see.