In 2021, consumer-facing manufacturers are getting rid of the middlemen. Big brands across the country are pivoting to Direct-to-Consumer (D2C) business practices. What started as a trend has quickly transformed into an essential business practice. In fact, 81 percent of consumers plan to shop from direct-to-consumer (D2C) companies over the next five years. Big brands across the board, from Kellogg’s to Coca-Cola, have gotten into the game and are proving how successful this model can be.
Omnichannel revolves around the customer and delivers a consistent brand experience that builds a personal connection with your customers across all channels. What does this mean for the actual customer? In the simplest terms, customers can access information and choose to make purchases from any channel, since the channels are connected to each other.
With close to 400,000 claims per year, personal injury matters and medical malpractice lawsuits make up a significant portion of legal activity in the US. While only 4-5% of these cases may see their day in court, evaluating the merit of the case, and seeking a fair settlement among the parties involves painstaking research by attorneys and paralegals. Often, legal professionals must sift through stacks of poorly organized files to find key pieces of data to make timely decisions on behalf of their client.
Utilize Kensium’s Braintree plugin to integrate a secure and powerful payment gateway directly with Acumatica ERP. The plugin’s simplified configuration allows merchants to capture and process transactions with Level 2 & 3 data, then view the entire transaction lifecycle through Braintree’s advanced reporting tools.
