Startup Street: These Could Be India’s Next Unicorns bloombergquint.com Many more startups could be on their way to the billion-dollar-mark before the year wraps up....

India tops worldwide game downloads list in 2020 thehindu.com Popular games like Pokémon GO and PUBG Mobile introduced stay-at-home features during the lockdown to enable gamers to indulge in immersive experiences indoors...

India’s SMBs Are Using The Power of Social Media To Go Direct-To-Consumer yourstory.com Direct to consumer’ or D2C refers to selling products directly to the consumer, bypassing all third parties including wholesalers and retailers....

TikTok Indian Alternative, BoxEngage.com, Goes Viral in.mashable.com Boxengage.com, launched as an Indian-alternative of Tiktok during lockdown saw a massive 10X surge in active-user mark within 24 hours....

The Big Fat Indian Wedding is now being designed for Instagram fame cntraveller.in From dedicated social media teams to moodboards for guests, Indian couples are putting enormous amounts of energy into making sure their big day is a hit on Ins...

Apple India e-store a sellout within a year of its launch economictimes.indiatimes.com The iPhone maker seems to have cracked the hyper-competitive discount-laden Indian ecommerce market with its India online store accounting for around 4% of its ...