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4 Social Media Tactics to Incorporate Into Your Digital PR Strategy
Often those marketers undertake digital PR who aim to create backlinks and brand awareness.
However, building great content and then pitching it to other people isn’t that an easy earned media approach. The outreach on its own can result in a lot of marketers struggling and ultimately quitting the strategy. Although engaging a writer/publisher away from a typical persuasion email can make any marketer stand out from the boatload of emails the publisher receives every single day. However, it isn’t as simple as it may sound.