What influencer marketing looks like in the metaverse voguebusiness.com A broad range of fashion brands, including Prada, Puma and Yoox, are creating avatars to stand alongside the likes of Shudu and Lil Miquela. Their common goal? ...

TikTok’s new ad products invite users to interact with taps, swipes, likes and more – TechCrunch techcrunch.com TikTok this week presented its new plan to ramp up advertiser investment in its video platform with the expansion of e-commerce, a new promise of “brand s...

Zuckerberg Explains Why TikTok Has Become Bigger Than Instagram In India inc42.com Two hours audio of Facebook internal meetings was leaked. Mark Zuckerberg said that TikTok spending heavily on advertisements....

19 digital marketing predictions for 2022 cmo.com.au As the industry shakes off a second year of adapting to global pandemic conditions and an ever-more digitally savvy and socially aware consumer, it’s clear di...

How to thrive within the fast-paced SEO environment - Search Engine Land searchengineland.com There will always be new mistakes and new challenges. The key is to learn and evolve and make yourself a better marketer....