Instagram Explore would let you use shopping tags on Instagram stories. This brand new feature takes the users to the original website of the business from where the customers can purchase the product. The popularity and the platform of Instagram is undoubtedly a boon for the retailers.

Facebook has rolled out a set of tools to help advertisers create video ads that are optimized for mobile environments. Marketers can use the tools to add motion to existing images and videos or create video ads from assets such as logos or photographs,