How Brands Should Use Instagram PR During Work-From-Home Mode searchenginejournal.com Make sure to adjust your Instagram strategy for today's environment. Here are some expert tips for growing your Instagram brand account right now....

How to Integrate TikTok Into Your Video Marketing Strategy entrepreneur.com TikTok is changing how we consume media....

Trends in 2020 to Look Out For in Digital Marketing entrepreneur.com The latter half of the decade gone by saw the increasing penetration of marketing technology, which helped marketers understand their target audience...

Four ways to boost digital marketing effectiveness for retailers - ClickZ clickz.com Selligent's Sylvie Tongco looks at best practices that are proven to work for retailers looking to connect with customers, deliver seamless experiences, and cap...

5 metrics to measure the success of Facebook videos marketingland.com From view-through rate to video length, contributor Sweta Patel discusses the metrics that will help you understand how your videos are performing on Facebook....