How experience is the new currency to measure various types of engagement channels yourstory.com Experience is a qualitative understanding of consumer engagement and while no algorithm today can accurately measure “experience”, we can still deploy param...

TikTok’s new ad products invite users to interact with taps, swipes, likes and more – TechCrunch techcrunch.com TikTok this week presented its new plan to ramp up advertiser investment in its video platform with the expansion of e-commerce, a new promise of “brand s...

Digital Advertising And Marketing Strategies For Reaching The Modern Customer forbes.com There are two key consumer behaviors and marketing tactics to keep in mind: how we shop and how we consume content....

9 Best Email Marketing Software Providers (2021) visualoak.com Email marketing is used to promote services and products as part of a digital marketing strategy. Discover the best email marketing software to use....

19 Facebook Live Marketing Tactics That'll Boost Your Brand's Awareness neilpatel.com If you’re hoping to grow your brand, you need to start using Facebook Live. It’s one of the biggest new trends on social media, and it’s going to define t...