Pinterest officially launches new Story Pins format in beta – TechCrunch techcrunch.com Pinterest is announcing its spin on the increasingly popular stories format — Story Pins, which combine multiple pages of images, videos, voiceover and overla...

20 Books Every Marketer Should Read in 2018 business.linkedin.com We compiled a list of indispensable marketing books for 2018, and asked the authors to share works that have inspired them. Build your reading list here....

Council Post: 16 Social Media Mistakes Companies Make That Can Weaken Engagement forbes.com Generating true engagement with online consumers takes a considerable amount of effort and a thoughtful strategy....

Why Local Marketing Still Matters in the Digital Age entrepreneur.com When budgets are limited, local marketing creates better conversions and more reliable monthly earnings....

11 Ways to Promote a Local Business on Instagram searchenginejournal.com This guide is full of 11 tips that you can use to successfully promote your local business on Instagram, generate engagement, and stimulate sales....