Follow the latest updates and trends in Digital Marketing featuring the most important developments that can be useful to business owners and marketers.
Google would be spending $9 billion to be the default search engine for Apple users. As per estimates, this figure might grow $3 billion to $12 billion in the next year. The massive payment implies that Google would continue to dominate the mobile search engine as Apple would quit using Safari, which was the second largest search engine in the US.
Mobile-First Marketing: Capturing Audiences in a Smartphone-Centric World
Staying ahead of the curve is crucial in the rapidly evolving digital marketing landscape. With the proliferation of smartphones, businesses are presented with a unique opportunity to reach their target audience anytime, anywhere.
Transacting money has become one of the most common problems faced by everyone. We all have been through this trouble at least once and we all hate slack transactions and the transaction fees imposed by banks are intolerable.
Keeping this aside, one more salient fact to make a note is 31% of the world’s population don’t even have a bank account as they are not in a state to bear the transaction fees or unmindful about the process.