Do you aim to build brand awareness or driving revenue is your major goal? This question might seem insignificant, but the differentiation will determine your definition of #socialmedia success. If your aim is to generate sales, you must connect your #conversion goals with a dollar value, in order to better understand how your social media #campaigns are affecting your bottom line. You can seek the assistance of a #digitalmarketing agency for identifying the KPIs.
It is obvious that when you are thinking of #contentmarketing you must have a blog. If your blog is managed by a #digitalmarketing agency, you definitely have a plus point. But always go through blog comments, both on your blog and your competitors' ones as well.
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