Good amount of interaction - With the majority of customers being highly social, your business cannot prosper without a powerful social presence. Compared to television advertising, social recommendations and reviews now have a greater impact on purchasing decisions. goo.gl/cWiIJt
With the help of big data, you can easily understand the likes and dislikes of your existing customers. Leveraged efficiently in the proper manner, these insights can go a long way in not only helping you identify new potential customers, but also reaching out to them, following which you can gradually make them loyal towards your brand. goo.gl/iwbn87