Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Dhanesh Haridas, Chief technical officer at Epixel MLM Software is a passionate and enthusiastic business person with 10+ years of experience in Software field.
CTO at Epixel MLM Software
3651 Lindell Rd., Suite D1050, Las Vegas, Nevada 89103
Direct Selling Industry Researches And Interesting Studies in the Year 2021
The direct selling industry has grown by 12% since 2016. In spite of the economic turbulence, this industry has seen accelerated growth in recent years and shows no signs of slowing down. In 2021, the direct selling industry stood strong to face any adverse situation(https://www.epixelmlmsoftware.com/blog/direct-selling-industry-2021 ) and even saw an increase in its revenue. In 2021, direct selling companies across the globe were awarded many accolades for their outstanding contribution, innovation, and commitment in various fields.
Sales, revenue(https://en.wikipedia.org/wiki/Revenue ), and recognitions apart, 2021 also witnessed some outstanding industry research and studies that are intended to provide actionable insights for businesses and demand great appreciation.
1. DSA Growth and Outlook Survey
The study by the U.S. Direct Selling Association predicted a 4-7% growth for the direct distribution channel in 2021. On the basis of this forecast, the direct selling retail sales are expected to rise between $41.7 billion and $42.9 billion.
2. Search Popularity of Top Direct Selling Brands
Recent research by Epixel analyzed the search popularity of the top 50 direct selling brands. Based on the data from Google Trends(https://en.wikipedia.org/wiki/Google_Trends ), the study uncovered interesting insights on the search popularity of direct selling brands around the world.
3. The Medifast Study on Consumer Health Priorities
Medifast, the direct selling organization OPTAVIA’s parent organization conducted a study on the health priorities of U.S. adults. It says that 93% of U.S. adults have adopted health and wellness goals with 84% actively working to achieve them. 76% of U.S. adults prioritized their health solely to enhance their physical and mental well-being. Whereas, 67% are motivated by the fact that having more energy helps reduce stress and anxiety.
4. Young Living Wellness Survey
The survey conducted on 5000 adults across the world determined the wellness habits of consumers and the impact of COVID-19 in the changing attitudes of people on personal well-being. 48% of respondents are making wellness and self-care a top priority.
Different studies conducted by different associations have helped the industry as a whole to understand varying trends and how they could influence the industry, especially post-pandemic.
Direct selling is a booming industry opened with a lot of opportunities. Distributors are key to the success of any direct selling organization. They help market your products, sell them, and recruit new distributors who can do the same. It’s important that network marketing entrepreneurs have a strong onboarding process (https://www.epixelmlmsoftware.com/use-cases/distributor-onboarding ) in place to engage these people with productivity-boosting tasks, starting day one.
Without personalized onboarding, distributors may never get the opportunity to learn about their strengths and weaknesses....
Customer Relationship in Direct Selling - Know How!
Engaging your customers in the right way is as important as making profits. Subscriptions and loyalty programs are an indirect way of telling your customers that you value them or they are your premium customer. Customer engagement paired with loyal strategies is aiming at relationships at a more personal level than the usual business relationship. This is one of the key strategies of a direct selling e-commerce business (https://www.epixelmlmsoftware.com/blog/ecommerce-direct-selling-tips ). Be its a...
For any direct selling business, it is crucial to know in what all directions are your company moving; Is it positive? Is it productive? Most importantly, is it growing? As every active distributor is important to the business, it is important to know how well they are doing, and if there is any room for improvement. Marketing automation (https://www.epixelmlmsoftware.com/use-cases/marketing-automation ) that deals primarily with the tracking and generation of marketing performance are the key in this context. Tracking how each...
Social Selling is the practice of using social media to generate leads and influence potential customers in direct selling. Direct selling entrepreneurs are increasingly turning to social media platforms for lead generation because it has been shown that modern customers are digitally driven and socially connected (https://www.epixelmlmsoftware.com/use-cases/social-selling )
There are a number of social media channels out there, but which ones should a network marketing organization be using to generate leads? Every direct selling company is looking for new customers...
A sustainable direct selling business model is a goal for many direct selling entrepreneurs. However, the process of achieving this may seem daunting and confusing to some. There are many decisions to make before beginning your direct selling journey. How will you sell products or services? Who will be your target market? Knowing about advanced consulting services (https://www.epixelmlmsoftware.com/mlm-consulting ) for the business is the first step to achieve your goal.
Being an industry that aims to sell its product across wider marketplaces, the need for better e-store management systems is high in direct selling. Better e-commerce store management (https://www.epixelmlmsoftware.com/use-cases/store-management ) ensures profitable and sustainable growth in the direct selling business. There are several ways you can manage your e-store effectively.
Inventory management is a key process in managing your e-store. Managing inventory helps the direct selling business to prevent:
-->Overstocking
-->Understocking
-->Wastage of time
-->Wastage of labor
Inventory management tools can be associated with the...