6 Questions New Business Owners Have About Branding According to research, there are more than 500,000 brands worldwide, representing over 2,000 product categories.

5 Tips for Building a Team of Freelance Workers Data suggests that the cost of keeping an employee on your payroll is about 1.25 to 1.4 times that employee's salary.

How Can Voice Recognition Software Help Drive My Business? Understand how voice recognition software can impact your brand and ways you can leverage it.

Aligning Marketing Strategies with Consumer Values Consumer values have shifted dramatically in the past decade. Rising inflation, climate change, and supply chain disruption mean that around 38% of shoppers switched brands in the past three months alone.

How to Get Your Storefront Ready for the Holiday Rush The holidays are right around the corner and along with season’s greetings and holiday cheer comes a very busy time for your small business.