UI (user interface) refers to how a user interacts with an app. UX (user experience) is about all of it — from idea to execution. Both are integral to creating a successful mobile app, but for many people, UI and UX are hard to separate and think about separately. For example, some will say that good UX makes a UI easy to use or pleasurable; others will say that good UI makes a UX easy to use or pleasurable.
8 Reasons You Should Hire a Mobile App Design Company for Your Next Project
The most important aspect of any company’s development journey is the mobile app design company they choose to work with. If you want to ensure your project’s success, it’s important to choose the right partner from the start, which can sometimes be harder than it sounds. Here are eight reasons why hiring an in-house mobile app design company is often the best decision you can make as...
What is design thinking and why it's important for businesses?
What do you think of when you hear the word design? Most people think of the aesthetics — what something looks like. But in reality, design thinking encompasses much more than that, and it’s one of the best ways to think about your products or services and how they can improve over time. Here are some things you need to know about design thinking and why it’s so important for companies...
10 Mistakes to Avoid When Building an eCommerce Website
Building an eCommerce website can be done in two ways –either you go the do-it-yourself way, or you hire a web design company to build your online store for you. Although there are some businesses who choose to take the do-it-yourself route and use platforms like Shopify, WooCommerce, Magento or BigCommerce, there are some things that entrepreneurs should keep in mind when building their own eCommerce website. Here are mistakes to avoid...
UX and UI are both really important elements of designing, but they don’t always overlap with each other. In this article, we will discuss the difference between UI and UX as well as why you need both to have a great design.
What is UI?
A user interface (UI) is a series of images, buttons, text, graphics etc. that your customer views and interacts with on a website or application. The purpose of UI is to give...
You’ve probably heard the buzz about interactive menus. How they make your guests’ experience of your menu more engaging and exciting, how they get your servers out of their seats and moving, and how they present your food in a way that’s just downright fun to look at (and eat!). But what are the benefits of an interactive menu? Why should you invest in one? And who should you call to make it...