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Softpulse Infotech - eCommerce Website Development Company

  • Toronto, Ontario, Canada
Softpulse Infotech is an IT company deeply associated with eCommerce website design & development services from past 8+ years.
  • eCommerce Website Design | Hire Shopify Experts
  • Toronto, Ontario, Canada

How To Improve The User Experience of your Shopify Store?

27 July 2019

Ifyou are the owner of an E-commerce store using Shopify platform thenyour store's user experience is one of the most crucial factorsbehind the success of your online store. It revolves around helpingthe user to navigate through the site and complete their end goalmost efficiently. Top ranking on Google is not just enough to gainsuccess in an eCommerce business. The user experience of your Shopifystore should be focused on maintaining trust for the user tocomplete their end goal. Following are the different ways to improvethe user experience of your Shopify store.

1. Homepage
The home page of your Shopify website should be veryresponsive. The home page is the start of every consumer's journey toyour website. Think of your homepage as a window to your store. Yourhome page should describe what kind of products or services you aredelivering.

Make sure that the user should be able toreach all the pages and sections of your website from your home pagewith ease. If you are offering any type of discount then include theminto your home page. Please, make sure that you don't miss out on anyof them. Make the users explore more of your website just by havingthe first look at your home page.


2. Easy searchoption
A proper and easy search option is very important forany Shopify website development. When any user searches for a product on thewebsite then it is likely to be converted into a client or leads forthe business, as they are searching with intent. If the search boxisn't working properly then the user will leave the website withunsatisfaction.

Following are few tips to improve theuser's search experience,
> Make search box large andattention-grabbing to draw every user's attention.
> Showseveral search suggestions.
> Provide the option to search invarious categories. (e. g. Search by price, rating, relevance,availability)
> Show the list of related items for users tohelp them explore more of your products and services.



3.Detailed Description
In today's fast life no one has gottime to read a long product description while buying somethingonline. So, please make sure that every product's description shouldbe a short and clear explanation. Try to use bullets and pointers inthe product description to make it easier to read for users.


4.High-quality visuals and photos
In stores, people can touchand feel the product but in e-commerce, it won't be possible. Soinclude High-quality photographs of your products from differentangles with good realistic lighting conditions and add a zoom featurewould be also helpful for many users.


5. Optionto create a wishlist
Many Shopify theme developers alwaystake this option into account while designing themes. For many usersadding products directly to the cart can be more committing. So thereshould be an option of wishlist. Hance after going through manyproducts the user will create a wishlist and compare them beforemaking the final buying decision.


6. Mobileresponsiveness

Nowadays mobile browsing has become quitepopular. Hence your e-commerce website should be mobile optimized. Itshould run flawlessly on every mobile operating system. Every Shopifytheme developers provide attention to this factor make them moremobile responsive.


All tips To Improve The UserExperience of your ShopifyStore are covered by now. All the very best for your ShopifyEcomerce store. Thank you for reading this article. If youfound this article informational then please share it with yourfriends.


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The Softpulse Infotech is one of the most renowned names in the eCommerce website design & development domain. The company is capable of delivering beautifully designed eCommerce website development & More
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