Search Engine Journal

How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy via @sejournal, @MenachemAni 1 hour ago www.searchenginejournal.com Marketing leaders can use this approach to better understand performance metrics, reduce wasted spend, and improve how budget is distributed across channels. The post How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy appeared first on Search Engine Journal.

How To Create An SEO Roadmap That Actually Drives Results via @sejournal, @coreydmorris 2 hours ago www.searchenginejournal.com Too many teams chase SEO wins without direction. Learn how to create a roadmap grounded in strategy, aligned goals, and realistic execution timelines. The post How To Create An SEO Roadmap That Actually Drives Results appeared first on Search Engine Journal.

CMS Market Share Trends: Top Content Management Systems (May 2025) via @sejournal, @theshelleywalsh 1 day ago www.searchenginejournal.com An in-depth look at CMS market share data and what the changing platform landscape means for SEO practitioners. The post CMS Market Share Trends: Top Content Management Systems (May 2025) appeared first on Search Engine Journal.

How To Use LLMs For 301 Redirects At Scale via @sejournal, @vahandev 3 days ago www.searchenginejournal.com Discover strategies for implementing 301 redirects at scale LLMs to maintain site integrity and optimize crawl budget. The post How To Use LLMs For 301 Redirects At Scale appeared first on Search Engine Journal.

Reddit Karma In 2025: Why It Matters More Than Ever via @sejournal, @brentcsutoras 3 days ago www.searchenginejournal.com Reddit karma now shapes access, trust, and reach, especially for brands. It’s more than a score. It’s the new currency of platform credibility. The post Reddit Karma In 2025: Why It Matters More Than Ever appeared first on Search Engine Journal.

Google Lens Integration For YouTube Shorts: Search Within Videos via @sejournal, @MattGSouthern 3 days ago www.searchenginejournal.com Google Lens integration brings visual search to YouTube Shorts. Here's how it works, along with important rules marketers need to know. The post Google Lens Integration For YouTube Shorts: Search Within Videos appeared first on Search Engine Journal.

Google: Database Speed Beats Page Count For Crawl Budget via @sejournal, @MattGSouthern 3 days ago www.searchenginejournal.com Google confirms 1M page crawl budget threshold stands after 5 years, but database efficiency matters more than page count for SEO performance. The post Google: Database Speed Beats Page Count For Crawl Budget appeared first on Search Engine Journal.

Google’s Gary Illyes Warns AI Agents Will Create Web Congestion via @sejournal, @MattGSouthern 3 days ago www.searchenginejournal.com Google's Gary Illyes suggests that AI-driven bots could overwhelm websites, offering a unique perspective that crawling isn't the primary issue. The post Google’s Gary Illyes Warns AI Agents Will Create Web Congestion appeared first on Search Engine Journal.

Ask An SEO: How Do We Shift Google From Our Old Brand Name to Our New One? via @sejournal, @MordyOberstein 4 days ago www.searchenginejournal.com Dealing with outdated brand mentions in search? Here’s a clear breakdown of how to shift visibility from your old brand name to your new one. The post Ask An SEO: How Do We Shift Google From Our Old Brand Name to Our New One? appeared first on Search Engine Journal.