Red Shoes Inc. is a premier strategic communications firm dedicated to the mantra of being "Always on. Always in. Always there." Based in Appleton, Wisconsin, the agency specializes in a holistic approach to brand management, focusing on two primary pillars: growth and protection.
The firm offers a comprehensive suite of services divided into four key areas: Communications, Marketing, Creative, and Crisis Communication. In the realm of Communications, they excel at PR, media relations, government relations, and community outreach. Their Marketing division provides in-depth audits, traditional and digital advertising, and social media management to ensure brands reach their target audiences effectively.
Creatively, Red Shoes Inc. handles everything from foundational branding and design to full-scale website development and content strategy. They are particularly renowned for their Crisis Communication expertise, offering 24/7 support, meticulous crisis planning, and media training to help organizations navigate high-pressure situations. By staying ahead of modern trends—such as LLM-ready content and Answer Engine Optimization (AEO)—Red Shoes Inc. ensures that their clients' brands are prepared for the future of search and digital interaction