The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities.
We all have unique abilities, including both strengths as well as weaknesses. One of the biggest keys to success is learning to focus your time, energy, and efforts on developing and using your strengths.
Stop trying to focus on developing your weaknesses. Now I’m all about self-improvement, don’t get me wrong. But, when it comes to growing your law firm, you need to shift your mindset. Spend more of your precious time leveraging your strengths than trying to improve your weaknesses. Develop your Strengths and Delegate your Weaknesses. Once you begin to operate with this mindset, you will see dramatic results.
For example, I’m a great “idea guy,” but I’m not naturally good at the details needed to implement my ideas. I’m just not a nuts-and-bolts guy. I see the big picture. I can see what the obstacles are going to be, but as far as getting down and doing the step-by-step process needed to get the idea accomplished, it’s just not one of my strengths.
So how do you deal with this? Once you realize what your strengths are, then hire people and surround yourself with others whose strengths are your weaknesses. As a law firm owner, you can’t do everything. You can’t wear all the hats- Well, you can, but when you do, you keep yourself from growing and completely burn yourself out in the process.
Some people have problems with this concept of delegating. They don’t want anyone around them who is smarter than they are in certain areas. Or they truly believe that no one else can do a task better than they can. But operating under that kind of mindset is a sure-fire way to NOT be successful. Be secure in your own talents and abilities. Check your ego at the door.
If your passion and strength is trying cases and you don’t like the business aspects of the law firm, then hire someone to manage and market your firm- Conversely, if your strength is management and marketing, then hire other lawyers to try the cases. IF your passion is marketing, but you hate management, then hire someone whose gift and passion is management.
Read More: https://www.pilmma.org/blog/6-key-principles-to-building-a-better-personal-injury-law-firm-part-2/
Yes, you read it correctly. Google Searches for Businesses “Near Me” rose 500% in the last several years, according to recent stats. And the stats keep going up. This isn’t just huge for restaurants and retail stores. It’s big news for any business, including law firms. If you are a law firm owner and want to dominate your market, this latest data is almost – and in some cases, MORE important than amassing Online Reviews. In fact, I’d say this...
Each year, the experts at Consultwebs compile insights and qualitative data about the legal services industry, to create our Legal Marketing Trends and Predictions Guide, and so it is with great pleasure that we share with you, one of the sections from this year’s Guide, on law firm web design.
Claim your free copy of the Guide, HERE.
2021 Legal Marketing Web Design Trends
Law firms are among the many verticals grappling with the tectonic shift in consumer behaviors around digital marketing...
Data is powerful because it allows you to make improvements as you go. Not only does it help you understand your customers’ behavior, but it also enables you to predict market behavior, streamline processes, and answer many of the questions you really need answered as a business.
Although data is powerful, consolidating it when it’s scattered around can be challenging to say the least. This is where Google Analytics comes in: It helps you measure your advertising, website, and social channels’...
Since 2018, the number of firm respondents that indicated having a website has climbed from 77% to 94% in 2021. It’s clear that many are jumping on this bandwagon in order to generate and convert leads. When speaking of online lead generation, a perfect landing page is the most important element.
Law firm landing pages are personalized web pages created for your online advertising campaigns. These pages are specifically created to help generate leads, sales, conversions, or make the visitor take...
While many of the above questions seem random, and frankly wide in scope, there is, in fact, a calculated reason behind each one. And the countless others that need to be addressed. Historically, custom-designed television media buying strategies have been the driving force behind successful law firm marketing. And to a degree, that still holds true even in today’s digital world. However, it’s the implications of that digital world which call for the above questions.
