Apart from being a leading SEO company in Melbourne, Newpath Web has also been assisting a variety of clients to seamlessly make the switch over to a microservice architecture. But when it comes to microservices, it can be tricky to understand. As you may have quickly realised, switching to a microservice architecture is anything but a simple task. To work with an experienced team of developers who will closely work with you through to project completion, get in contact with the leading full-service digital agency and SEO company in Melbourne at Newpath Web. https://www.newpathweb.com.au/2020/10/12/3-important-factors-to-consider-when-switching-to-a-microservice-architecture/

Instagram is one of the most popular social media platforms in the world, with over 1,600,000 active Australian users and over 500 million active users globally. What’s more, Instagram delivers approximately 60 per cent more engagement than Facebook, and around 120 times more engagement than Twitter.
Here are five tips for building your brand on Instagram is bought to you by a Social Media Marketing Melbourne based specialist, and will help you build a compelling presence for your brand on this platform. https://www.newpathweb.com.au/2016/12/06/social-media-marketing-melbourne-three-simple-tips-for-building-your-brand-on-instagram/

SEO Changes in 2021

If you can believe it, we’re now well over halfway through 2021. It’s been a big year in digital marketing and SEO, with Google introducing a raft of changes that have impacted the way companies do business online.

As always, keeping up with these changes can be challenging, particularly for those who are not particularly SEO-literate. Fortunately, Newpath Web has done the hard work for you. As a leading SEO company in Melbourne, our team of trained SEO experts are constantly watching for changes in the search engine optimisation industry. We recognise that SEO is an ever-changing game and strive to anticipate where Google might next be headed. https://www.newpathweb.com.au/2021/10/07/seo-changes-in-2021/

Social Media makes it easier for people to listen, interact, engage and collaborate with each other. But, as the number of social media platforms and conversations increase, it quickly becomes a time and labour intensive task to effectively track, engage, monitor and manage this activity.
This is where Social Media Management can help. By engaging with a Social Media Management specialist or company to assist you with this task, Social media management solutions can help you manage online interactions in a more efficient manner. Not only can content be effectively planned and distributed, but Social Media Management will also help to consolidate how you listen to and participate in relevant conversations in the various places they’re taking place such as Twitter or Facebook. https://www.newpathweb.com.au/2014/11/26/what-is-social-media-management-and-should-you-care/