Instagram is one of the most popular social media platforms in the world, with over 1,600,000 active Australian users and over 500 million active users globally. What’s more, Instagram delivers approximately 60 per cent more engagement than Facebook, and around 120 times more engagement than Twitter.
Here are five tips for building your brand on Instagram is bought to you by a Social Media Marketing Melbourne based specialist, and will help you build a compelling presence for your brand on this platform. https://www.newpathweb.com.au/2016/12/06/social-media-marketing-melbourne-three-simple-tips-for-building-your-brand-on-instagram/

If you have an existing website, or are looking for a new website you need to make sure that the site does all of the above. It is critical that you partner with a web design or development company that will assist and guide you in the process of building a great website, and then show you what needs to be done to earn money from the Internet and your website. We have had a sit down, and put together some simple strategies to help you learn how your website can boost profit for your business. If you want to achieve this, you need to be sure that your website is doing the following: https://www.newpathweb.com.au/2009/11/22/web-design-to-help-with-profit/

Social Media makes it easier for people to listen, interact, engage and collaborate with each other. But, as the number of social media platforms and conversations increase, it quickly becomes a time and labour intensive task to effectively track, engage, monitor and manage this activity.
This is where Social Media Management can help. By engaging with a Social Media Management specialist or company to assist you with this task, Social media management solutions can help you manage online interactions in a more efficient manner. Not only can content be effectively planned and distributed, but Social Media Management will also help to consolidate how you listen to and participate in relevant conversations in the various places they’re taking place such as Twitter or Facebook. https://www.newpathweb.com.au/2014/11/26/what-is-social-media-management-and-should-you-care/

The Art of Website Accessibility – Improving the User Experience

With an increase in businesses operating online and countless websites emerging, there is a significant need for websites to improve their accessibility for the purpose of giving users equal access to content and functionality of a site.

The purpose of this article is to define Web Accessibility, its importance, and how this can improve user experience for your website. https://www.newpathweb.com.au/2014/12/17/blog-website-accessibility/