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    Added on 24 July 2019

    How Apple's Getting Touch with Gamers

    There are so many interesting and eye captivating options like online gaming, phone casino games, VR & AR etc. Gamers have become the epicentre of focus for all major companies in the market. Apple Inc. is one of the largest corporate tech giants that compete with other companies in the game-tech space. Apple is trying to revolutionize the market by incorporating an amalgamation of 2 different devices. The result is one device that serves 2 purposes. And this is highly favoured by professional gamers who have an inclination towards music as well as gaming.

     

    What is the new technology all about?

    Apple has been introducing iPods as its flagship product for all music aficionados. However, the company has also realized that most gamers have an interest in music as well. So the company decided to launch a new iPod version that incorporates the element of gaming as well. The company claims to bring in a revolution with the launch of this product.

     

    The new iPod touch Refresh is the big deal!

    Apple introduces the new iPod touch Refresh. This device is the amalgamation of an iPod and a handheld gaming device. The screen of the device has been optimized with touch sensitivity. This will allow gamers to listen to their music, and at times, have a go at their favourite games as well.

     

    Apple has a special focus for gamers exclusively:

    Apart from the iPod device, Apple has decided to up its antic in the gaming business. Here are some of the ways that the company has decided to go forward with.

    1) Premium Subscription: Apple claims its Arcade as the ultimate gaming platform for all gamers. The online platform would be updated with 100 new games which can be accessed by gamers online as well as offline. The games have been curated selectively in order to cater to the interests of the wide range of gamers who visit the Arcade. Apple aims to provide the best of facilities that would not be monetized with the aid of paid ads

    2) Inclusion of latest technologies: Apple clearly knows and states the need for AR and VR technologies that could be included in games. This incorporates an immersive experience which might enhance the gaming experience by many folds. In fact, the company has incorporated AR elements such as shared AR, persistent AR, image detection etc.

    3) Economically feasible devices: Apple is known for its high end, yet expensive products. This factor is a serious demotivation for gamers who cannot afford expensive products such as iPhones. This allows gamers to look for other cheaper options in the market such as Android devices. Apple has claimed that the iPod touch Refresh would be the alternate option for gamers who cannot afford the high-end products launched by Apple.



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