Instagram Explore would let you use shopping tags on Instagram stories. This brand new feature takes the users to the original website of the business from where the customers can purchase the product. The popularity and the platform of Instagram is undoubtedly a boon for the retailers.

Google would be spending $9 billion to be the default search engine for Apple users. As per estimates, this figure might grow $3 billion to $12 billion in the next year. The massive payment implies that Google would continue to dominate the mobile search engine as Apple would quit using Safari, which was the second largest search engine in the US.

While we sometimes think of Instagram as a platform used by brands on a large and even global scale, it’s ideal for marketing local businesses as well.
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