SEO is a vast genre and one might not fully comprehend all the aspects of it. You can speed up your website by using Google’s PageSpeed Insights. Rank Brain can be used to increase the click-through-rate (CTR). You need to ensure that you have a precise “featured snippet” to give brief answers to the questions in the Google search. Also, make your website mobile responsive as smartphones are equally used for searching. If you are offering products to the users, use long tail keywords so that the viewer fully understands your USP. Other useful trick that you can use involves developing good content, switching to https://, using social media, etc.
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The founders of Instagram has declared to bid adieu to Instagram and move on to exhibit their creativity through other ventures. The executives of the parent company, Facebook, states that this would not impact the growth and popularity of Instagram, and businesses would continue to enjoy the benefit of Instagram ads.