Marketers invested in digital tools were quicker to pivot when pandemic hit, study says marketingdive.com ...

5 metrics to measure the success of Facebook videos marketingland.com From view-through rate to video length, contributor Sweta Patel discusses the metrics that will help you understand how your videos are performing on Facebook....

15 Creative Lead Generation Ideas to Try blog.hubspot.com Uncover 15 modern lead generation techniques used by companies that have seen impressive results....

The Biggest Changes To Social Media In 2016 Have Made For An Interesting Ye... bustle.com It's been a weird year, to say the least, and not just because there were some huge changes to social media in 2016. The entire world had a brief, intense fling...

Council Post: Examining The Myth And The Legend: The One-Person Marketing Team forbes.com World-class marketing is equal parts objective and subjective — art and science — and practically speaking, it is uniquely difficult to find someone stellar...

7 Predictions For Marketing Technology In 2022 forbes.com I recently asked 463 marketing technologists: what are the most important technologies or topics for 2022. The result was an avalanche of insight including 616 ...