Creating a Landing Page - The landing page must be created with complete focus on the user because this is the place where the user lands after c licking on the ad. Various factors need to be considered in order to create a good landing page, and first of all you need to define why this landing page is required. http://www.digitalflic.com/5-essential-adwords-tricks-to-improve-lead-generation/
One of the business challenges that #digitalmarketing agencies often face is a sharp drop in the quality and quantity of inbound leads, during the holiday season spanning from December to January. Some companies have indulged in certain experiments to find out whether they are capable of increasing the lead during this trying time of the year. Read more in the article. goo.gl/YVCZgf