Through the Line marketing or TTL advertising includes the use of both ATL & BTL marketing approaches. The recent customer trend in the market needs the incorporation of both ATL & BTL strategies for better outcomes.
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For D’Art, creating a buzz about its client is the goal ‘prime’ and that’s the practice of Branding Activation, and many new innovative techniques laced with technologies are used to the same.
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Re-thinking, approaching in a new way are now constants in every branch of the design industry - be it interior design, retail design, or commercial designs.