Hallmark is known to lift your mood during festivals, especially Christmas. From Christmas themed movies and the awesome shows that are lined up, Hallmark ensures that your Christmas is rocking. This year, Hallmark is to be on the radio with a channel that is dedicated to Christmas. Tune in to channel 70 on SiriusXM from November,1, to sing along!
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The recent trend of “sadverts” being able to overwhelm the audience with emotions is continued with the immense popularity as 2015’s best Christmas advert was crowned to Edeka #heimkommen (homecoming). This guilt rollercoaster of an ad was aired on November 28, 2015,, just on the eve of Christmas. Within a week, the ad received 20 million views on Youtube and 300000 likes along with 500000 shares on Facebook.

This superlatively sentimental ad showcases a lonely old man who spends Christmas alone. His children gets the news of his death and came running to home only to see him alive saying “How else could I have brought you all together?”. This ad made the audience stop for a while and contemplate. The sadness settles in our heart that takes us home bound!