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    Added on 01 August

    3 Reasons Why Marketers Should Consider Going for an Online College Degree

    01 August

    A lot of people in marketing either have no formal degree or a bachelor's degree. If you're incredibly talented, you may have a chance at having a long and successful career and moving up the ranks, but advancement is usually only reserved for people with advanced qualifications.

    You shouldn’t let that stop you, however. There are plenty of ways that you can add some feathers to your cap and become a more attractive candidate for senior and leadership positions. One of them is going for an online degree. Here are some of the reasons why you, as a marketer, should consider online programs as an option.

    They’re Convenient

    The biggest benefit of online degrees is how convenient they are. People with jobs and families may find it virtually impossible to juggle their responsibilities with attending physical classes but could handle online classes.

    No need to go back and forth to class with online classes and some online programs allow students to follow courses on their own time within a specific time frame. There's also nothing stopping them from attending classes part-time if they wish.

    You could follow classes in the morning before taking children to school or during lunch breaks. This could allow you to get hire credentials while keeping your income.

    They’re Inexpensive

    Tuition on online degrees is usually marginally lower than on traditional degrees, but you will still save. And many other expenses will be scratched off your list when you study online.

    You won't have to think about commuting costs or eat out as much. You won't have to spend nearly as much on learning material since most of it will be digital. And plenty of campus-related costs will be lifted.

    One thing you’ll need to budget for, however, is your main computer. Here, we would suggest that you go for a desktop for college students if you’re on a tight budget. This will allow you to get a very powerful machine for a fraction of the price. This is perfect for people who want to follow most of their coursework from home.

    They’re Just as Respected as Any Other Program

    If you still believe that online degrees are not regarded the same as traditional ones, perish the thought right now. First of all, there is no difference between a degree that was completed online and one that wasn’t. It is mainly the quality of the school and how high their b-school is ranked that will make the most difference. So, focus on picking a good school with a fully accredited online program. If you want to see a lot of relevant accreditations, check out this list.


    If you're a marketer and want to increase your knowledge, get a better salary, and access a wider pool of positions, give online programs a look. They're fun, will give you the same skill set as with any program, and will give you all the tools needed to succeed in the next leg of your career.

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