Google is continuously developing new algorithms to help improve search results. In today’s world, people want to find information quickly, and Google is taking all the necessary steps to meet this demand. Improving the website organic traffic can be demanding, but if you apply the correct SEO strategies, the smartness will ultimately pay off.
Is your website performing well in organic search? Are your competitors outranking you? Don’t worry! Here are 5 smart ways to increase organic traffic:
1. Identify the good and bad links for the website
The Best SEO services company in Delhi have constantly marked the importance of backlinks in SEO. Rumors say that their value can decrease in the future, some Best SEO services experts have confirmed that links will continue to remain one of the major ranking factors for the coming years. The truth is, you will never be able to match with the authoritative sites in the industry, without building or earning quality backlinks. If you want to improve the organic traffic for a site, you should know what backlinks are helping you and the ones which are a threat. In order to get good results and improve the organic traffic, analyze all the website links and compare their value. Here are some of the important elements of a good backlink:
2. Optimize your landing pages
Your homepage isn’t the only page you should be drawing traffic to your website. In contrast, you can drive traffic to your product pages or your blog when trying to get new users to convert. After you have done your keyword research, you might need to create new landing pages for your target audience. Whether the landing pages u0430ru0435 nu0435w u043er u0435xu0456u0455tu0456ng, mu0430ku0435 u0455uru0435 tu043e u043eu0440tu0456mu0456u0455u0435 them tu043e gu0435t thu0435 bu0435u0455t out u043ef thu0435m u0430nd tu043e increase thu0435u0456r u0441hu0430nu0441u0435u0455 u043ef ru0430nku0456ng hu0456ghlu0443 u0456n Gu043eu043eglu0435’u0455 u0455u0435u0430ru0441h ru0435u0455ultu0455.
If you are using specific keywords on a web page over and over again in order to get a better ranking, it makes your content unnatural and unreadable. For Google, the biggest concern is the user experience. A very high keyword density indicates poorly written content, making Google penalize you sometimes. Remember, all content should be written with a reader in mind and if you can’t do it yourself, find a professional agency which offers a wide range of services and write engaging content.
4. A/B Testing
Creating good content for users can help in generating good traffic because people always look for the best answer. A detailed answer to FAQ’s or user queries can increase your search engine ranking. The digital marketing agencies recommend running A/B tests on the website to improve the performance and ultimately, the conversion rate. Whether you are a small or a large business, a slight increase in the conversion rate can make a massive difference. These tests are also useful for testing headlines and content types which work the best on your blog. This kind of information is an extremely useful input for the long-term content marketing strategy.
5. Fix page speed issues
Page speed is a vital factor when it comes to SEO. Google continues to restate the significance of having fast-loading pages. If your competitors’ sites are faster than yours, there is a chance that your rank behind in the Search Engine Result Pages (SERP). The top digital marketing agencies recommend a few ways to increase the speed of the web page:
Conclusion
Your client or business want RESULTS! Therefore, it’s worth taking these tips in mind to increase organic traffic. If u0443u043eu gu0435t u0456t ru0456ght, u0443u043eu are most likely to u0455u0435u0435 u0430n increase u0456n your u0430udu0456u0435nu0441u0435 tu043e hu0435lu0440 increase the number, in turn, leading tu043e increased u0455u0430lu0435u0455 u0430wu0430ru0435nu0435u0455u0455 of u0443u043eur bru0430nd.
